Where 12-24 year Olds Find Their Music

When Kids find Music
When Kids find Music

This is a bit dog bites man, but have a look at this chart I got off Hypebot who got it from the Edison Research/Triton Digital Infinite Dial study of 2014 and what it tells you is essentially what you might have guessed except… I’d have thought Spotify would’ve done it which proves I guess that their radio sucks.

It really is tough trying to figure out where to find new music but for all of youtube’s ability to make personal listening playlists, I don’t see how it works as a place to discover music. It seems more like a place to stream music once you have already discovered it.

Also, notice how low blogs are… makes you think nobody is reading and it might be so. As brooklynvegan (who failed to credit our Cliff story Monday, but we aren’t as slimy as they are) noted, the music blog Music Snobbery just called it a career, here is one of the owners five reasons: “Nobody is reading this. At my most popular timespan, around 2008-2010, I was getting around a 1,000 clicks a day. This time last year, it was down to 200-300 and it was mostly google search results to past posts. Blogs aren’t much of a thing now these days. It’s all Twitter and Instagram with people’s short attention spans.”

Well, quite.

Meanwhile, as long as the music is being found, right?

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