Skip to content

Did Apple Steal OK Go's Idea?

Screen-Shot-2014-06-17-at-3.41.24-PM-e1403036478429

At a time when Apple launches whatever it did on Tuesday – sorry I am not exactly following all the details of this iPhone business, I still have an old old one – at a time when Apple gives away an entire new U2 album – I didn’t ask for it, and it was already in my library! – Apple may be running out of ideas…. Or stealing ideas from other people?

This is what the indie band OK Go is pretending, and after watching these two videos below, you aren’t gonna tell me they don’t have a case…. OK Go produced this clever, very technical video for their song ‘The Writing’s On The Wall’ about three months ago, and, well-deservedly, it won the MTV Video Music Award for best Visual Effects. The problem is that OK Go Manager, Andy Gershon revealed, in an interview with Bloomberg Businessweek, that the band had met with Apple in April ‘to pitch a visual concept involving one continual camera that circles around a room and displays different messages depending on the perspective’…. Exactly what you can experience in the video. Apple declined and the production company 1stAveMachine was hired instead.

However, during Apple’s global product launch on Tuesday, Apple premiered the video ‘Perspective’ and man does the concept look similar to the one in the OK Go original video! And according to Consequence of Sound, ‘not only did Apple hire 1stAveMachine as producers, it used the same exact director as OK Go’s video’.

‘The videos speak for themselves,’ declared Gershon, ‘and you can draw your own conclusions’. Sure it’s a total rip off!

The band is considering legal action, but they may not even have a case as Stanford law professor Mark Lemley explained: In the case of an ‘idea submission case’, someone who has pitched an idea in private can seek damages if the idea is used without their direct involvement. However, these cases usually require a non-disclosure agreement, and OK Go doesn’t appear to have one…

Shame on you Apple! It’s giving a very bad example to all these kids who are in love with Apple products, and there are millions of them, it’s giving license to plagiarism! The big company who goes to bed with Bono has lost its edge… Think different, think different my ass! No more ideas Apple? May be it’s time to drop more acid in this applesauce again.

 


Leave a Comment





Amazon_Smile_logo
LET-ME-HELP-LOGO

Support Let Me Help Inc by shopping at smile.amazon.com

The Twilight Of The Rock N Roll Gods (Parts One To Three)

By Ken Davis | August 14, 2022 |

It’s the music, stupid

Peaches At The Fonda Theatre, Friday August 12th 2022

By Alyson Camus | August 14, 2022 |

a restless and fearless freak show

Creem – America’s Only Rock ‘n’ Roll Magazine, Reviewed Issue By Issue – December 1976 (Volume 8, Number 7) 

By Steve Crawford | August 14, 2022 |

like having a pet giraffe

UK Top 10 Albums 8-12-22 – 8-18-22

By Iman Lababedi | August 14, 2022 |

Eminem and Calvin couldn’t move Bey

The Superstars Slate for the End of Summer Solstice – Summer Hot List 2022

By Rhonda Kilpatrick | August 13, 2022 |

summer’s entertainment is rewarded

Gavin Eimerman’s “Deja Vu” Reviewed

By Iman Lababedi | August 13, 2022 |

compares the end of a romance to the end of life

UK Top 10 Singles 8-12-22 – 8-18-22

By Iman Lababedi | August 13, 2022 |

House pure and simple

L. A. Burning, West Coast Concert Picks August 15th To 21st

By Alyson Camus | August 12, 2022 |

Father John Misty has 2 nights at Hollywood Forever Cemetery

The Early Bird: Top New Recorded Releases 8-12-22 – 8-18-22 Reviewed

By Iman Lababedi | August 12, 2022 |

lays down his claim to being a giant

Elvis Costello And The Imposters and Nick Lowe And Los Straightjackets At The Rooftop At Pier 17, Thursday, August 11th, 2022

By Iman Lababedi | August 12, 2022 |

embraces the moment with a big smile

Scroll To Top