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They Are All Big Now But We Got Them First


I am sure I am not only speaking for myself, but it seems to me that an awful number of bands we have covered in their early days, have now officially reached the success status.

Take Haim for example, the three sisters are simply everywhere now and we covered them years ago! A few years ago, they played (not even headlined) this small music festival (the Hudson Block Party) in Los Angeles, last year they performed at the Twilight Concert series at Santa Monica Pier, and at Barclay Center. I remember Iman not being very impressed (he gave them a mediocre C!), I thought they were fine, but I wasn’t blown away, that’s why their present and unbelievable success is quite surprising: the girls have announced a massive world tour, they are playing Saturday Night Live this week, and are rumored to play Coachella and Sasquatch! Good for them but isn’t all this a bit blown out of proportions?

I first saw Youngblood Hawke during their residency at the Satellite, and then covered them during 2012 Echo Park Rising and 2013 Make Music Pasadena. I thought that their enthusiasm and exuberance were certainly very promising, and bingo!  Their song ‘We Come Running’ was selected for a world wide campaign by Coca Cola (very big deal) and they are kicking off the 2014 First Fridays series at the Museum of Natural History in Los Angeles on January 10th and I suppose it’s not over.

Kitten is equally a band we covered many times a long time ago here at the Echo in 2011 or at the Bootleg in 2012, and a few other times. I see them everywhere now, they were touring with Paramore this summer and you regularly see frontgirl-stage-bullet Chloe Chaidez on the cover of Teen Vogue or other trendy magazines. Even Iman was impressed by them (especially 15-year-old Chloe at the time) as early as 2010! They are big now, headlining their own shows and touring all over the country

Other examples? Family of the year that we covered in 2011 at the Roxy, and who were headlining a show at the El Rey recently. Their music is used in every single TV show (Weeds for example) and they are playing with fun., Mumford & Sons, Edward Sharpe and the Magnetic Zeros… There is also Grouplove, that I saw numerous times, the first being at the Troubadour in 2010, then at the Bloomfest in 2011. I immediately knew they were ready to explode and they did. Since that time, they have played Coachella, Sasquatch! and Bonnaroo, and being featured in Glee and in a Coca Cola advertisement.

And of course, there’s FIDLAR that I first saw at the Echo in 2011 and numerous times since. In 2011, there were about 10 people in the room, but, these days, you barely survive among the crowd at their very rowdy and bloody shows! I almost got hurt at their performance at Artopia this summer! Pitchfork found them relevant enough to feature an advance streaming of their album and they were nominated within the ‘Best Web-Born Artist’ category for the 2013 O Music Awards, and within the ‘Best Live Act’ category for the 2013 AIM Independent Music Awards! Not bad in such a short amount of time.

I am sure I could find a few other similar bands which found a rapid success; remember, they are big now but we covered them first! (Iman adds: Alyson doesn’t mention it but she interview Fitz And The Tantrums for us four years ago)

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