Booze and Tunes, Pop Music Encourages Binge Drinking?

Cheers

Rockin’ the booze is a topic we have covered before, but new information from the pro’s has come forth indicating that we areally are following like sheep when it comes to music and swill.  Professor Michael Siegel, of  Boston University, said: ‘Many songs glamorize underage drinking and excessive alcohol consumption and their association with sex and partying.’

He said: ‘A small number of alcohol brands and beverages appear to make frequent appearances in popular music.

‘If these exposures are found to influence youth drinking behavior, then further public health efforts must be focused on youth exposure to alcohol portrayals in popular music.”

Could it be?  Can music influence your drinking habits?  I think music can encourage use of anything.  Product placement means a lot and I know that in my teen years if I saw an idol with a brand I’d give it a shot- so that still must be a thing right?

According to the UK’s Daily Mail newspaper the obvious is glaringly obvious

Pop songs which refer to alcohol brands could be encouraging young people to binge drink and have sex, experts have warned.

Almost a quarter of chart music lyrics over a three-year period mentioned booze, analysts said.

Four brands of spirits – Patron tequila, Hennessy cognac, Grey Goose vodka, and Jack Daniel’s whiskey – made up more than half of specific references to labels.

So what genre is making you a drunk?  Rap of course, 38% mention booze, 22% for Pop and 22% for Country.  Experts analyzed the 720 top songs of 2009, 2010 and 2011 as ranked by Billboard Magazine. In all, 167 mentioned alcohol and 46 songs mentioned brands.

The question is, are we that easily swayed?  Is it the music or is it the socialization?  I cant imagine sitting in your room listening to Weezer and suddenly running out for Patron but I can see throwing a gathering with and serving Patron as a Weezer fan.  This could be a ‘which came first the chicken or the egg’ scenario.  Does music make the boozer or does the boozer make the music?

Scroll to Top