Do you like Jann Klose? I don’t dislike him. He offers up a spiritual uplifting world music roots American class of ’13 sound with a voice to match. Imagine Buble if Buble had gone more Adult Oriented Rock and less American Standard and you will get a feel for it.
2013’s Mosiac passed me by at the time but listening to it now it really has moments of beauty, it starts off a little slow but it settles down for the end run with a couple of beauties, “Beautiful One” and “THE KITE” bringing up the rear.
So who is Jann and why are we discussing his “Make It Better” video?
This is from the press release:
“Jann Klose’s new music video MAKE IT BETTER is a performance clip with song lyrics included in 3D. Lines like “#MAKEITBETTER,” “GREAT DIVIDE,” and “IF YOU DON’T KNOW LOVE YOU DON’T KNOW LIFE” reflect the song’s collaborative message that pushes for marriage equality, respect for the working class, and ending war.
MAKE IT BETTER is the opening track on Jann’s brand new album, MOSAIC, and has received critical acclaim, including a variety of comparisons: “The Clash meets world music,” splitting “the difference between Paul McCartney and Bruce Springsteen,” and “mid-career Clapton-flavored.”
Filmed over two days in three of New York City’s boroughs, the music video for MAKE IT BETTER is the collaboration of Jann and filmmaker/cinematographer Yael Shulman. Using guerrilla techniques, the two (plus a production assistant) carried Yael’s camera and tripod, Jann’s guitar, and a change of clothes in New York City subways, starting near the Bronx Supreme Courthouse, then to Manhattan’s Washington Square Park, and ending up at Brooklyn’s D.U.M.B.O. and waterfront. Jann’s New York City fanbase was notified of location shoots through his Facebook and Twitter Feeds, and joined the shoot.
Yael states, “We did not use lights; we used available lighting, shooting during the day.” Jann explains, “The segment in which everyone thinks I’m playing a subway platform really is a building entrance in the Bronx with mosaic tiles.”
In conjunction with the guerrilla and collaborative message of MAKE IT BETTER’s urban slice of life and the American melting pot, Jann, Yael, and their friends did instant casting by inviting a range of people to look into the camera, “In New York City it is easy to find people of multicultural backgrounds and diverse lifestyles.”