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Will Zach Bryan Save Us From Ticketmaster Tyranny?

Zach Bryan
Zach Bryan

Can anyone really do anything about Ticketmaster? Taylor Swift fans are once again suing the ticket broker giant over the more-than-chaotic presale of Swift tickets, but we have to wonder: will they achieve anything? I seriously doubt it. Fans claimed Ticketmaster violated antitrust laws and complained that they couldn’t purchase tickets through the presale event due to heavy traffic, and the millions of bots that got access before anyone else. Isn’t it always the case? But will someone do anything instead of complaining?

Back in November, Swift spoke out about the presale fiasco and wrote on Instagram: “It goes without saying that I’m extremely protective of my fans. It’s really difficult for me to trust an outside entity with these relationships and loyalties and excruciating for me to just watch mistakes happen with no recourse.” This is nice but it doesn’t look like she will do anything. “I’m not going to make excuses for anyone because we asked them, multiple times if they could handle this kind of demand and we were assured they could,” she continued. “It’s truly amazing that 2.4 million people got tickets, but it really pisses me off that a lot of them feel like they went through several bear attacks to get them.” She added she would try to “figure out how this situation can be improved moving forward.” Forget about it. Taylor Swift is probably the most powerful artist in the music industry right now, but she sounds helpless.

Country singer Zach Bryan may be the savior we are all waiting for. He dropped a new album on Saturday, a collection of live tracks titled, “All My Homies Hate Ticketmaster (Live at Red Rocks),” and wrote on social media: “Seems there is a massive issue with fair ticket prices to live shows lately. I have met kids at my shows who have paid upwards of four-hundreds bucks to be there and I’m done with it. I’ve decided to play a limited number of headline shows next year to which I’ve done all I can to make prices as cheap as possible and to prove to people tickets don’t have to cost $450 to see a good and honest show. To clarify, I am playing a few festivals which I have no control over. I believe working-class people should still be able to afford tickets to shows, so please sign up for the laylo link in my bio to be the first to know about tour dates, registration, and the on-sale of tickets. I’ll also be sending merch-drops and unreleased music through this messaging service. I am so tired of people saying things can’t be done about this massive issue while huge monopoly sit there stealing money from working-class people. Also, to any songwriter trying to make relatable music for the working class man or woman should pride themselves on fighting for the people who listen to the words they’re singing. A tour announcement is coming soon and I’m sorry it has taken so long. Just did everything I possibly could to make tickets more affordable.”

This might sound naïve – let’s wait and see, he might succeed – but you must admit that Zach Bryan is the most awesome and honest star of the moment. He sounds down to earth and he actually cares, how refreshing! And I like his “working class” and “fighting for the people” … could he be taking a dig at Bruce Springsteen who didn’t seem to be very concerned when he was asked about the exorbitant ticket prices of his recent concerts?

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