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Watch Mark Pritchard ‘s ‘Beautiful People’, featuring Thom Yorke

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Thom and mark

 

English electronic musician Mark Pritchard released ‘Under The Sun’ earlier this year, and one of the standout tracks of the album, ‘Beautiful People’, was featuring Thom Yorke.

The electronica song has now been turned into a video by director Michal Marczak, and it once again features Thom Yorke, in a very eerie way. For 6 minutes, we follow the journey of a lonely man through what looks like an Icelandic landscape – it actually was shot in Poland – revealing deserted but amazingly beautiful sceneries, lost between ice and tundra.
The throbbing electronic melody repeats itself in circles while Thom Yorke’s vocals go from an ethereal whisper to a plaintive voice and his hologram face is projected on the lonely explorer’s head. The beauty of the landscapes is breathtaking and the whole video moves slowly like in a dream-like sequence where even rocks can miraculously fly in the sky … It’s certainly not a vision that will cheer you up, it brings images of desolated beauty and a heavy sadness, as if this man was looking for something he had lost throughout this cold land.

‘The original instrumental to Beautiful People is a personal song about loss, hopelessness and chaos, but the message is love and hope,’ explained Pritchard. ‘Thom’s contribution to this collaboration captured perfectly what the piece is about. I will be for ever grateful to have worked with such an immense talent.’ I had never heard of Pritchard but if he is collaborating with Thom Yorke, he must be the top of the cream in the UK, and this track could easily pass for a Yorke solo composition

The video was premiered at Sundance NEXT FEST in LA and Michal Marczak had this to say about the stunning mini movie: ‘The idea was to illustrate the songs underlying emotions by way of a mysterious character’s slow, non-linear, cinematic journey through an out-of-this-world landscape, chiming with the album artwork. The eerie atmosphere developed by gradually and only partially revealing certain elements, leaving it to the viewer to put the final pieces together. The video was shot in the Izera mountains of Poland and Thom was filmed in his hometown in England with a 3D scanner. We later replaced the on set actors head with an organic feeling particle simulation of Thom’s performance.’

Something that can only confirm that Thom is omnipresent, at the surface of the earth as in the music world. ‘Beautiful People’ is released on limited 12” on September 2nd (http://smarturl.it/bp-vinyl)) and Mark Pritchard will tour the UK with James Blake in October.

As for the message of hope and love, Pritchard is talking about, I am not sure I see it though the video, but this last sequence and the light coming from the flying rock has the same mysterious and chilling presence than the end of Kubrick’s ‘2001 A space odyssey’.

 

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