LOGIC ANNOUNCES JOINT VENTURE WITH DEF JAM RECORDINGS FOR HIS BOBBYBOY RECORDS LABEL
FORMERLY KNOWN AS ELYSIUM RECORDS, BOBBYBOY RECORDS’ ROSTER INCLUDES JOHN LINDAHL, DAMIAN LEMAR HUDSON, BIG LENBO, & KAJO
Grammy®-nominated, multi-platinum selling artist Logic (aka Sir Robert Bryson Hall II, aka Bobby Hall) has announced a joint venture with Def Jam Recordings for his new label, BobbyBoy Records, formerly known as Elysium Records.
BobbyBoy Records’ initial artist roster is comprised of critically-acclaimed singer-songwriter John Lindahl, Damian Lemar Hudson(featured on “Black Spiderman,” the MTV VMA-winner from Logic’s RIAA platinum 2017 album, Everybody); Big Lenbo (featured on “Young Jesus,” from Logic’s RIAA gold 2015 album, The Incredible True Story, and also on “The Adventures of Stoney Bob,” a track from Logic’s #2-selling album of 2018, YSIV); and Kajo (also featured on “The Adventures of Stoney Bob”).
“Def Jam has been my home for years. And now standing by them side by side as a businessman is incredible,” said Logic. “Backing for my label to support the artists I believe in is a dream come true and I am so excited to give my fans something even more in this next chapter of my life! The RattPack just got a whole lot bigger! I pray everyone will support them as you have me over the years! Juggling something of this magnitude is no easy feat, but my artists make it easy.”
“Logic has proven himself to be an incredibly talented, instinctive and prolific artist, writer and producer,” said Paul Rosenberg, Chairman & CEO of Def Jam Recordings. “The success of our partnership is rooted in our collective belief in Bobby’s creative vision and his talented team. We’re proud and excited to provide a home for Logic and BobbyBoy Records.”
Multi-platinum, Grammy-nominated artist Logic (aka Sir Robert Bryson Hall II, akaBobby Hall) – among the top streaming artists in the world with billions of streams to date – burst onto the music scene through a series of mixtapes that led to a significant, rabid underground fan base. Those tapes – Young, Broke, and Infamous (2010); Young Sinatra (2011); Young Sinatra: Undeniable (2012); and Young Sinatra: Welcome to Forever (2013) – garnered millions of downloads and streams. They jumpstarted a worldwide tour that led to his record deal with Def Jam Recordings in 2013, and the release of his debut album Under Pressure that year. Logic kept up the pace with his second album, The Incredible True Story (2015, with the RIAA gold “Fade Away”), followed by Everybody (2017), containing the landmark 5x-platinum “1-800-273-8255” (National Suicide Prevention Lifeline) featuring Alessia Cara and Khalid. Overlapping Logic’s albums were new mixtapes Bobby Tarantino(2016, with the RIAA gold “Flexicution”), and Bobby Tarantino II (2018, with the RIAA gold tracks “44 More” and “Everyday”). YSIV (September 2018), the fourth chapter of his Young Sinatra saga, contained “One Day” which Logic performed at the MTV VMAs with Ryan Tedder and over 200 immigrant children, their siblings and parents. 2019 kicked off with the publication in March of Supermarket(Simon & Schuster), the debut novel written by Bobby Hall, which entered the New York TimesPaperback Fiction bestseller list at #1 – first-ever for a hip-hop artist. It was accompanied by the Supermarket“soundtrack” album, which debuted inside the Top 10 on the BillboardAlternative Album chart, an ‘Alt’ chart first for Logic. The prolific artist dropped his fifth studio album in May, CONFESSIONS OF A DANGEROUS MIND, preceded by the title tune single and video, “Confessions Of A Dangerous Mind, ”and “Homicide.”
ABOUT DEF JAM RECORDINGS
Founded in 1984, Def Jam Recordings began as a maverick independent label inspired by downtown New York City’s vibrant street culture and the emerging sound of hip-hop. Def Jam has represented the very best in cutting-edge music for 35 years, pioneered by iconic stars like LL Cool J, Slick Rick, The Beastie Boys, and Public Enemy. Over the following two decades, Def Jam established its dominance with superstar acts like Jay-Z, DMX, Ja Rule, Method Man & Redman, Ludacris, Rihanna, Jeezy, and the inimitable Kanye West. Now in its fourth decade, Def Jam’s music and lifestyle has grown into a global brand – synonymous with creativity, quality and authenticity – encompassing a diverse roster of marquee and emerging stars like West, Justin Bieber, Alessia Cara, Logic, Pusha T, Jadakiss, Vince Staples, Jeremih, Big Sean, YG, 2 Chainz, Dave East, and Jhene Aiko, among others. Today, helmed by Chairman and CEO Paul Rosenberg, Def Jam has reaffirmed its passion for and commitment to hip-hop culture, and has expanded its global brand reach to become the most-followed major label across all major social media platforms.
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