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Diplo: The Most Shazzamed 2015

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“The man responsible for some of 2015’s biggest songs, including ‘Lean On’ and ‘Where Are U Now” with Justin Bieber, is now this year’s most popular artist on music discovery app Shazam. This news rounds off a pretty sweet year for the American producer, who also bagged three Grammy nominations.

Statistics published reveal that the EDM star has amassed more than 40 million searches Shazam – thanks to his work on a host of musical projects.

‘Lean On’, the Major Lazer summer smash, racked up a whopping 27 million hits on the handy app, while Jack U’s ‘Where Are U Now’ received 9.6 million Shazams. Diplo’s solo effort, ‘Be Right There’, contributed to the whopping total – adding another 4.6 million searches.”

That’s the story from Gigwise, and what I add is that if 4.6M shazzamed him, nobody knows who the hell he is, now do they. Plus, that includes Major Lazer who, sure that’s him, but it is somebody else as well, as is Jack U… still I guess Diplo isn’t crying like a bitch because MIA is more popular than he is anymore.

I am not crazy about Diplo, I wasn’t thrilled by his performance with Skrillex last New Year’s Eve at MSG. But even so, he certainly knows what populism takes one way or the other.

 

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